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Aug 18 2020
exterior staging

The first impression of a house can make or break the deal in the real estate industry. And when a potential buyer comes for viewing, what they first see is the outside of the house. Therefore, it is safe to say that the exterior must be in its perfect condition to wow the potential buyers and keep them interested in finding out more about the property.

When it comes to online virtual tours and looking for a new house online, the exterior doesn’t come at the top as the most essential part of the house to be staged, because people choose which rooms they want to see when they are browsing. As NAR has reported, the top three staging choices are the living room, the master bedroom, and the kitchen. However, the exterior still has a significant influence on the deciding factors for buying.

The back and front yard and everything in it, from yard furniture to decorative elements and landscaping, is an extremely important aspect for every family. It is the feelings of comfort, relaxation, and happiness that the exterior evokes in people, so showcasing it in the best way possible will help sell the house faster.

With all that in consideration, here are the most effective staging elements when it comes to exterior staging and design.

Shots Taken at Twilight

twilight virtual staging

First off, there is a vast difference between properties presented at daylight and twilight. While daylight shots can be stunning and show the property in optimal weather conditions, the twilight shots have a distinctive flair of luxury. They are perfectly illuminated, enhancing, and highlighting the best features of the house. The vibrant colors and shadows increase the visual appeal even more.

Landscape

lawn mower for landscaping curb appeal

Next, the curb appeal. Lots of tidy and neat greenery, flower beds, and freshly trimmed bushes, shrubs, and trees. All of this instantly improves the look of the exterior. You can choose the type of plants and flowers according to the season you are putting your house on a sale.

Pool

pool in a garden

A pool is something that immediately raises the price and the value of the house. If you really do own a house, it must be in the photo. If you don’t have a pool, you can still have a virtual stager digitally create one on your photo. Of course, in that case, you must put a disclaimer since it is unethical to trick people into believing that the house they are interested in comes with a pool, when, in fact, it doesn’t.

Yard Furniture

yard furniture

Now, the yard furniture. There are many styles and materials you can choose from to make your yard a beautiful place to sit and relax. However, it is better to select a style that complements the interior design to create a whole story. If you want long-lasting solutions, go for wrought iron and teak furniture and avoid softwood.

Decorative Elements

hammock in the garen

Finally, don’t forget about the decorative elements. Fountains, patio fences, animal sculptures, hammocks, and so on make the property much more homey-like.

In a Nutshell

Staging the exterior is important for both virtual and real staging. When it comes to virtual staging, it is an obligation of the seller to ensure that the potential buyers know this is only a virtual representation of the potential, as they must be aware of what comes with the house.